Brooks Van Norman is founder of Hot Pepper Videos, a full service video marketing agency that provides marketing strategy and custom animated videos to leading businesses, government and Fortune 500 companies.
About Brooks Van Norman
Three Reasons You Should NOT Be Here:
Hi, I’m Brooks Van Norman.
You know the funny thing about these “about me” pages is they always seem to be written in the third person… but they’re actually written by the person who owns the site.
What’s up with that?
So, after trying that a few times, I gave up on that weird approach and just wrote this page like I’m writing a letter to a friend.
Because in many ways, it actually is.
So what do you want to know about me? I’m 46 years old and live in British Columbia, Canada with my wife and three cats.
That’s probably not the stuff you’re looking for.
What you’re probably asking, is something like, “Is this guy worth my time?”
For most people, the answer is NO.
I can not fix your business overnight.
For some reason, people seem to think that because we live in the digital age, they can simply press a few buttons and magically start generating more revenue and higher profit margins instantly.
Helping the right clients profitably improve their customer-getting capabilities with video is my main focus. I do this through my video marketing company called Hot Pepper Videos.
If you’re not willing to advertise you’re not going to enjoy my stuff.
Just so we’re clear, I do not sell advertising, promote unsolicited cold calling or email spamming a list of “target” prospects who haven't opted into your list.
I also don't waste my time with "search engine optimization".
Here’s why I’m telling you all this:
There are too many people out there hyping 'content marketing', 'social selling', chasing down 'target accounts' and trying to trick the search engines into getting their website onto page one of Google.
Do those things work?
Are they scalable or aligned to how people actually buy things today?
If you want to use those outdated tactics… your business isn't going to survive because you’re going against how people buy.
I know this because I used to do those things myself until they were no longer effective.
They are now a waste of time.
If you want to waste time, watch tv.
It’s more fun.
If you’re looking for an “easy, quick way”, I don’t want to work with you.
It’s just important that you understand what I’m saying here.
When I hear a prospective client ask me, “What’s the easiest way?”, what I’m really hearing is, “I’m not fully invested in the the long term success of my brand and my business… and therefore I don’t care about my customers.”
And all that just translates into “I just don’t want do much work.”
Here’s the deal, getting things right in any business so you’re crushing it every day takes WORK.
But when it’s all up and running just like you imagined, it is amazing - with highly qualified buyers consistently choosing your business, generating more revenue and healthy profits for you quarter after quarter.
It's like a machine you can count on to produce the results you always wanted.
But building that machine takes commitment and work.
I thought these pages are supposed to be about me and all my accomplishments, education, certificates and experience?
Well, here’s the thing - every single client I’ve ever worked with NEVER asked me about any those things. Not one.
What you should be asking yourself about me is ONE question:
"Can this guy help me?"
But since you asked, here’s a brief history of my business experience.
I started my professional sales and marketing career in 1999 selling reporting software for a company that doesn’t exist any more (it got bought by a bigger company and then that company got bought by an even bigger one).
There, I learned everything I could about sales and marketing. I pushed hard to become one of their top sales people, while acquiring valuable skills that helped me sell lots of their software. Then, I went on to teach their dealer network what I was doing to be so successful and taught them how to grow their line of business.
After that, I went on to lead sales and marketing teams in the information technology industry.
For over 5 years, I've been a self-employed business owner and have helped my clients generate millions in new revenue.
I've also built multiple businesses online.
Some worked, some didn't.
Examples include a sales training program I wrote on how to sell high ticket enterprise software (didn't work) and fee-based video guides on how to buy luxury cars (worked).
My childhood dream of becoming an actor was dashed when the writers went on strike and there was nothing but "Reality TV" for years.
Never one to give up on a dream, I combined my love of story telling with digital animation and started making animated movies for companies. These little movies are called "Explainer Videos" and they really helped my customers sell more products and services.
Today, my video production business is thriving and continues to acquire profitable customers every month - because of the video marketing machine I built for it.
This is the result I want for you.
Because I've learned how to spend a dollar and turn it into five, ten and even fifteen dollars, my video business keeps growing in a HIGHLY COMPETITIVE market.
Turning advertising with video into profit is the safest, most lucrative and reliable way to build a business.
We live in the most incredible time in history because if you have the right knowledge, you can use advertising and video to predictively build your business.
Providing other businesses with this ability is what I do.
Here's My First Sales Pitch To You:
Go to Hot Pepper Videos and check us out.
If you like what you see, please consider buying our services.
Thank you for taking the time to read this page, now let’s get to work!
Brooks Van Norman